Dentists Know Most Consumers Are Hesitant to Use Their Services

question 3

Essay

Dentists know most consumers are hesitant to use their services, in part because what they provide can be painful or uncomfortable at best, but also because much of what they provide is intangible. What is intangibility? How can dentists attempt to overcome intangibility aspects of their service?

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Definitions:

Karate Kicks

Specific techniques used in karate, a martial art, that involve striking or attacking with the feet.

Behavior Modeling

A teaching method that involves demonstrating a desired behavior as a way to teach it to others.

Communication Skills

The ability to convey or share ideas and feelings effectively with others through verbal, non-verbal, written, and visual means.

Customer Service

The assistance and advice provided by a company to those people who buy or use its products or services.