One of the Disadvantages Associated with Personal Selling Is

question 123

Multiple Choice

One of the disadvantages associated with personal selling is

• A) cold calling is easier than direct mail advertising.
• B) a salesperson often changes the message based on consumers' needs.
• C) it is expensive.
• D) it can be directed toward those customers with the highest potential.
• E) it is structured and finite.

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Definitions:

Average Total Cost

The total cost divided by the quantity of output produced; a measure of cost per unit of output.

Maximum Profit

The highest possible financial gain that a firm can achieve from its operations.

Deadweight Loss

The decrease in economic performance that happens when a good or service fails to meet or cannot attain its optimal distribution point.

Marginal Cost

The cost of producing one additional unit of a good or service, considering all variable resources used in production.