Marketers Like Benetton Want Their Ads to Appeal to One's

question 17

Multiple Choice

Marketers like Benetton want their ads to appeal to one's self-concept,suggesting to consumers

• A) "Trendy products for the masses."
• B) "I'm like them,so I should buy their products."
• C) "I will never be rich,but I can dress like I am."
• D) "Be Peace."
• E) "All is fair in love,marketing,and war."

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Definitions:

Purple Vellum

A high-quality writing material historically made from the skin of a calf, kid, or lamb, dyed purple, often used for luxury manuscripts in the ancient and medieval periods.

Ottonian Church

Churches erected during the Ottonian dynasty in Germany, known for their Romanesque architectural features and significant artworks.

Architectural Component

Fundamental elements or parts that make up a building structure, such as windows, doors, and walls.

Saint Cyriakus

A Christian martyr and saint, celebrated for his faith and miracles, with various churches dedicated to him across Europe.