The _______ Has Proven to Be an Invaluable Tool for Customer

question 20

Short Answer

The _______ has proven to be an invaluable tool for customer relationship management by facilitating the collection of individualized data to use to send personalized messages to potential customers.

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Definitions:

Characteristics

Distinctive or identifying features or qualities of a person, object, or phenomenon.

Hypotheses

Proposed explanations made on the basis of limited evidence as starting points for further investigation.

Theory

A system of ideas intended to explain something, especially one based on general principles independent of the thing to be explained.

Nondirectional Research Hypothesis

A hypothesis that predicts a relationship or effect but does not specify the direction of the relationship.