Scotts Fertilizer Has a 4-Step Program for Lawn Care

question 112

Multiple Choice

Scotts Fertilizer has a 4-step program for lawn care.Each step features a different product.Scotts sells the fertilizer as a set containing one bag of each of the 4-step products.If Scotts decided to sell each product individually rather than as a set,it would be an example of which pricing strategy?

• A)dynamic pricing
• B)unbundling
• C)underpricing
• D)minimal pricing
• E)dumping

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