Marketers Have Found That __________ Segmentation Is Often More Useful

question 43

Multiple Choice

Marketers have found that __________ segmentation is often more useful for predicting consumer behavior than __________ segmentation.

• A) demographic; psychographic
• B) geographic; geodemographic
• C) psychographic; demographic
• D) demographic; behavioral
• E) demographic; benefit

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Definitions:

Circadian Rhythms

Physical, mental, and behavioral changes that follow a 24-hour cycle, responding primarily to light and darkness in an organism's environment.

Dysrhythmia

An abnormality in a physiological rhythm, especially in the pattern of electrical activity in the heart, leading to irregular heartbeat.

Abnormal Rhythm

Irregular patterns of the heart beat that can affect blood flow and may signify underlying health issues.

Pulse Deficit

A condition where there’s a difference between the heartbeats felt at the wrist and those heard at the heart, indicating cardiac issues.