Which of the Following Statements About Global Brands Is Most

question 224

Multiple Choice

Which of the following statements about global brands is most accurate?

• A)A global brand has centrally coordinated marketing programs.
• B)A global brand is marketed under different names but uses identical ads for all markets.
• C)A global brand alters the product formulation or service for each geographical region.
• D)A global brand delivers multiple benefits based on the GDP of each country.
• E)A global brand is a collaborative effort among several different national firms.

---

Definitions:

Competency

An area of personal capability that enables employees to perform their work successfully.

Personal Capability

Refers to an individual's ability to perform tasks, solve problems, and make decisions in work and personal life.

Successfully

Achieving a desired outcome, goal, or objective through effective planning, execution, and performance.

Job Design

The process of organizing tasks, duties, and responsibilities into a productive unit of work to achieve specific objectives.