A Prospective Buyer Goes Through a Sequence of Stages-From Initial

question 33

Multiple Choice

A prospective buyer goes through a sequence of stages-from initial awareness of a product to eventual action (either trial or adoption of the product) .The stages include awareness, interest, evaluation, trial, adoption, and refer to _________.

• A)Maslow's hierarchy
• B)the hierarchy of effects
• C)the purchase continuum
• D)the consumer-product cycle
• E)the consumer purchasing hierarchy

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Definitions:

Apical Meristem

A growth region in plants located at the tips of roots and shoots where cells divide, leading to growth.

Vascular Cambium

In plants, lateral meristem that produces secondary phloem and secondary xylem.

Cork Cambium

Lateral meristem that produces cork.

Covered

Enclosed or protected by something, preventing direct exposure.