FIGURE 9-6 -The Perceptual Map in Figure 9-6 Above Shows How Various

question 48

Multiple Choice

FIGURE 9-6
-The perceptual map in Figure 9-6 above shows how various drinks are seen in the minds of adult consumers.Suppose a coffee producer wants to increase sales.Its advertising agency recommends that it run ads showing that coffee is healthier than one or more competitive drinks shown in the figure.In the ads, coffee should be compared with

• A)skinny lattes.
• B)fruit-flavored drinks.
• C)sugared soft drinks.
• D)fruit-flavored drinks and sugared soft drinks.
• E)both sugared soft drinks and skinny lattes.

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Definitions:

Dietary Sodium

The amount of sodium consumed in the diet, often monitored for its effects on blood pressure and heart health.

Oral Contraceptives

Medications taken by mouth to prevent pregnancy, containing hormones that inhibit ovulation.

Kegel Exercises

Pelvic floor exercises aimed at strengthening the muscles under the uterus, bladder, and bowel (large intestine).

Perineal Exercises

Exercises aimed at strengthening the muscles of the pelvic floor, often recommended to improve bladder control and sexual function.