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Because Major or Key Accounts Tend to Be Sellers with Which

question 34

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Because major or key accounts tend to be sellers with which the company has built a long-term relationship, these large accounts require no different treatment than smaller accounts.

Understand the human relations movement and its critiques of earlier management approaches.
Grasp the concept of social capital in organizational contexts.
Identify and apply the core goals of the field of organizational behaviour.
Explain the role of contingency in management and organizational behaviour.

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