-In Figure 8-1 Above, B Represents Which Stage of the Market

question 86

Multiple Choice

-In Figure 8-1 above, B represents which stage of the market segmentation process?

• A)link needs to actions
• B)identify market needs
• C)establish a marketing protocol
• D)execute marketing program actions
• E)segment and select the target markets

---

Definitions:

Public Relations

The practice of managing the spread of information between an individual or an organization and the public.

PR Practitioner

A professional specializing in public relations, responsible for maintaining and improving the image and relationships of their organization with the public.

Overflow Crowd

An audience or group of people that exceeds the capacity of the venue or space intended for the event, gathering, or meeting.

Cause Promotions

When an organization provides or donates money to support or increase awareness and concern for a cause or charity.