Relative Newcomers to the Internet Who Rarely Spend Money Online

question 82

Multiple Choice

Relative newcomers to the Internet who rarely spend money online but seek product information are referred to as "__________."

• A) hunter-gatherers
• B) click-and-mortar
• C) ebivalent newbies
• D) time-sensitive materialists
• E) brand loyalists

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Definitions:

Cash Receipts

The collection of money, typically currency or checks, received by a business for goods or services.

Sales Forecast

An estimate of the expected sales of a product or service over a specific period, based on market research and historical sales data.