Is a Lemon-Lime Carbonated Soft Drink That Has Been Very

question 234

Multiple Choice

is a lemon-lime carbonated soft drink that has been very successful in the U.S.Dr.Pepper/Seven Up,Inc.,the makers of 7Up,uses a family branding strategy to market 7Up worldwide.In Shanghai,China,sales have suffered since the brand name means "death through drinking." When picking a good band name,which criterion did Dr.Pepper/Seven Up,Inc.violate when it chose to use a family branding strategy to market 7Up in China?

• A) The name should be memorable, distinctive, and positive.
• B) The name should be simple.
• C) The name should have no governmental restrictions.
• D) The name should suggest the product's benefits.
• E) The name should not be difficult to spell or pronounce.

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Definitions:

Monocot

Refers to monocotyledons, a group of flowering plants that possess one embryonic leaf or cotyledon in their seeds.

Epidermis

The outermost layer of cells in plants and animals, serving as a protective barrier against environmental damage.

Cuticle

A protective and waterproof outer layer of a plant or arthropod, composed of organic material and often preventing water loss.

Vascular Cambium

Vascular cambium is a layer of dividing cells in plants, located between the xylem and phloem, responsible for the secondary growth that increases the thickness of stems and roots.