Organization That Focuses Its Efforts On: (1)continuously Collecting Information About

question 34

Multiple Choice

organization that focuses its efforts on: (1) continuously collecting information about customers' needs; (2) sharing this information across departments; and (3) using it to create customer value is said to have a

• A) societal marketing concept.
• B) focus on macromarketing.
• C) nonprofit orientation.
• D) market orientation.
• E) profit maximization orientation.

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Definitions:

Variable Conversion Cost

Costs that change with the level of production output, including elements like direct labor and utility expenses related to manufacturing.

Direct Material

Raw materials that are directly traceable to the manufacturing of a specific product and constitute a significant portion of the production costs.

Seasonal Product

A type of product whose demand and availability significantly depend on the season or time of the year.

Total Contribution Margin

The difference between sales revenue and total variable costs, indicating the amount contributing to covering fixed costs and profit.