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Consumers Subconsciously Screen Out Stimuli That They Find Psychologically Threatening

question 92

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Consumers subconsciously screen out stimuli that they find psychologically threatening, even though exposure has already taken place. This is an example of:


Definitions:

Payments

Transactions of money or its equivalent from one individual, business, or entity to another as a form of exchange or settlement.

Use Of Money

The concept referring to the opportunity cost of holding money without earning interest, or the benefits foregone by not investing or spending it.

Investment

The allocation of resources, usually financial, in the expectation of a future return. This can include investing in stocks, bonds, real estate, or other financial assets.

Payments For Capital

The returns or disbursements made to fund providers in a business, typically in the form of interest or dividends.

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