One of the Disadvantages of the Memorized Sales Presentation Is

question 116

Multiple Choice

One of the disadvantages of the memorized sales presentation is the fact it:

• A) does not allow the seller to control the conversation.
• B) requires the seller's presentation to follow the AIDA approach.
• C) requires even inexperienced sellers to adapt to the buyer's personality.
• D) is inappropriate for transactional selling.
• E) allows for limited prospect participation.

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Definitions:

Inventory Turnover Ratio

A measure of how quickly a company sells and replaces its stock of goods within a given period.

Cost of Goods Sold

The total cost of materials and labor directly involved in producing goods or services sold during a period.

Beginning Merchandise Inventory

The value of goods on hand at the start of an accounting period for the purpose of sale in the course of business.

Ending Merchandise Inventory

The final value of a company's inventory at the end of an accounting period, calculated by adding purchases to beginning inventory and subtracting cost of goods sold.