Placing a Product at a Certain Point or Location Within

question 125

Multiple Choice

Placing a product at a certain point or location within a market in the minds of prospective buyers is known as _____.

• A) positioning
• B) social referencing
• C) value engineering
• D) optimizing

---

Definitions:

Indirect Method

A method used for the preparation of the cash flow statement which adjusts net income for changes in balance sheet accounts to calculate the cash from operating activities.

Operating Activities

These involve the primary, day-to-day actions that generate revenue and incur expenses in the normal course of business, reflected in the cash flows from operations section of the statement of cash flows.

Current Assets

Assets that are expected to be converted into cash, sold, or consumed within one year or the business’s operating cycle, whichever is longer, such as cash, inventory, and receivables.

Direct Method

In cash flow reporting, a format that presents major classes of gross cash receipts and payments, providing transparency into a company's operating cash flows.