You Want to Encourage Your Longtime Customers to Continue Their

question 119

Multiple Choice

You want to encourage your longtime customers to continue their relationship with the service your company provides,and so you implement an approach commonly used to segment a market by brand loyalty.What approach did you use?​

• A)​Praedo's law
• B)​multiple segmentation
• C)​benefits segmentation
• D)​the 80/20 principle
• E)​frequent purchase program

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Definitions:

Operating Assets

Assets that are used for the day-to-day operations of a business, generating revenue and other operational benefits.

Net Operating Income

Income derived from a company's everyday business operations, calculated by subtracting operating expenses from gross income.

Interest And Taxes

Financial charges on borrowed capital and compulsory contributions to state revenue, both of which affect a company's net income.

Return On Investment

A performance measure used to evaluate the efficiency of an investment or compare the efficiency of multiple investments.