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Explain the Factors That Affect the Rate of Adoption and the Strategies

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Essay

Explain the factors that affect the rate of adoption and the strategies marketers can adopt.


Definitions:

Falsifiable

The capability of a theory or hypothesis to be proven false by an experiment or observation, considered a cornerstone of the scientific method.

Replicable

Capable of being replicated or repeated with similar results.

Statistically Significant

A result that is unlikely to have occurred by chance alone, according to a predefined threshold in a statistical test.

Convenience Sample

A sampling technique where participants are selected based on their easy availability and proximity to the researcher.

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