One of the Goals of Customer Relationship Management (CRM)programs Is

question 103

Multiple Choice

One of the goals of customer relationship management (CRM) programs is to ________.

• A)reduce share of customer
• B)increase market share
• C)develop appropriate responses in transactional marketing situations
• D)increase total communications costs
• E)increase the total profit generated by a customer over his or her lifetime

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Definitions:

Listener

A person who gives their attention to auditory information or communication, often in the context of a conversation or presentation.

Storyteller

An individual who narrates stories, often using skill and creativity to convey messages, entertain, or preserve cultural traditions.

Ease

The state of being comfortable, free from difficulty or effort.

Consciousness

The state of being aware of and able to think about one's own existence, sensations, thoughts, surroundings, and experiences.