Mickaela McAuliffe Wants to Open a Store to Sell Quilting

question 148

Multiple Choice

Mickaela McAuliffe wants to open a store to sell quilting supplies.She cannot decide whether to base her store's pricing objectives on market share,dollar sales,or unit sales.Regardless of which she chooses,how can her firm's pricing objective be categorized?

• A) as profit-oriented
• B) as cost-oriented
• C) as sales-oriented
• D) as status quo

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Definitions:

Amoral Manager

A manager who fails to consider the ethics of her or his behaviour.

Ethical Implications

The potential impact or consequences of actions or decisions on moral principles and standards.

Ethics Intensity

The extent to which an ethical issue demands moral reflection or action, influenced by its potential impact on stakeholders and society.

Magnitude

The size, extent, or importance of something, often indicating its significant impact or intensity.