You Would Expect to Find More Stores Targeting Hunters in Alberta

question 112

Multiple Choice

You would expect to find more stores targeting hunters in Alberta than in Nova Scotia because hunting is a more popular pastime in western Canada than it is in the maritime provinces.A national chain of stores targeted to hunters would likely use which of the following segmentation when stocking merchandise in a particular store?

• A) benefit
• B) demographic
• C) economic
• D) geographic

---

Definitions:

Year 2

The second year in a series, timeline, or sequence, often referring to financial or operational periods.

Variable Costing

An accounting method that includes only variable manufacturing costs—direct materials, direct labor, and variable manufacturing overhead—in product costs, excluding fixed overhead.

Net Operating Income

A financial metric that calculates how much profit a business generates from its regular operational activities, excluding non-operating income and expenses.

Operating Loss

A financial situation indicating a company's expenses have surpassed its revenue from operations, resulting in a negative operating income.