The Kano Concept

question 2

Multiple Choice

The Kano concept:

• A)is a planning approach that links customer requirements,competitive data,and design parameters.
• B)uses the voice of the customer to ensure a tight correlation between customer needs and product design specifications.
• C)is a graphical representation between types of product attributes and levels of customer satisfaction (dissatisfaction).
• D)reduces design time by 40% and design costs by 60%.
• E)identifies the types of attributes that must be present in order to ensure the product is functional.

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Definitions:

Set Point

A theory suggesting that the body maintains its weight and body fat level with internal regulatory controls, like a thermostat for body weight.

Incentive

Something that motivates or encourages an individual to do something or to achieve a goal.

Drive

An innate, biologically determined urge to attain a goal or satisfy a need.

Goal

An objective or desired result that an individual or organization aims to achieve, often driving motivation and effort.