Which of the Following Is True

question 96

Multiple Choice

Which of the following is true?

• A) The product "P" in the marketing mix stands for only physical goods.
• B) The product "P" in the marketing mix stands for both physical goods and services.
• C) The product "P" in the marketing mix stands for only tangible merchandise.
• D) The product "P" in the marketing mix stands for both physical goods and tangible merchandise.

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Definitions:

Clinical Research

The in-depth examination of an individual or a group by a clinician who assists with psychological or medical problems.

Ethnocentric Bias

The tendency to view one's own culture or ethnicity as superior and to use one’s own cultural standards to judge others.

Biased Sample

A sample that does not accurately represent the population from which it was drawn due to systematic exclusion or over-representation of certain groups.

Ethnocentrism

The act of judging another culture solely by the values and standards of one's own culture.