The Following Headlines Are for Articles from the WALL STREET

question 301

Multiple Choice

The following headlines are for articles from the WALL STREET JOURNAL. Which article is most likely to be reporting a MACRO-marketing topic?

• A) "Mercedes Goes after Luxury Sport Utility Buyers."
• B) "Adidas Jumps as Footwear Competition Heats Up."
• C) "Drugstore Chain Aims at Seniors."
• D) "Hardee's Fried Chicken Takes on KFC."
• E) "DVD Popularity Leads to More DVD Retailers."

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Definitions:

Bioengineering

The application of principles of biology and engineering to create products and technologies that improve human life.

Genetically Manipulate

Genetically manipulate involves altering the genetic material of an organism in a laboratory setting to change its characteristics or functions.

Toxic Substances

Chemical compounds that can cause harm or damage to living organisms, the environment, or materials.

Unreasonable Risk

A hazard or danger that surpasses what is considered acceptable or safe under the circumstances.