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____________________ Is the Extent to Which a Firm Fulfills a Customer's

question 353

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____________________ is the extent to which a firm fulfills a customer's needs, desires, and expectations.


Definitions:

Cognitive Performance

The ability to perform tasks that require attention, memory, reasoning, problem solving, and decision-making.

Power Motive

A psychological drive that influences a person's desire to attain control, influence, or authority over others.

Self-Determination Theory

A theory of motivation that emphasizes the role of individuals' innate psychological needs in the development of personality and self-regulation.

Implicit Motives

Unconscious desires, aspirations, or needs that influence an individual's behavior and decision-making processes.

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