Given the American Economy's Basic Objective of Meeting Consumers' Needs

question 106

Multiple Choice

Given the American economy's basic objective of meeting consumers' needs as THEY-the consumers-see them, it is sensible to evaluate our MACRO-marketing system in terms of:

• A) the level of consumer satisfaction.
• B) how efficiently our resources are used.
• C) the value of the inputs to the system.
• D) our standard of living-as measured by GNI.
• E) total business profits.

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Definitions:

Equilibrium Price

The market price at which the quantity of goods supplied is equal to the quantity of goods demanded, also known as the market-clearing price.

Profit

The financial gain obtained when the amount earned from business activities exceeds the expenses, costs, and taxes needed to sustain the activity.

TR

Total Revenue, which is the total income generated by a business from its sales of goods or services.

Long Run

A time period in economic theory during which all factors of production and costs are variable, allowing for full adjustment to changes.