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Mykleenextissue.com, where customers can personalize a box design with their own color photos, is a good example of mass customization.
Productivity
A measure of the efficiency of production, often evaluated as the ratio of output to input in the production process.
Income Effect
The change in individuals' consumption patterns due to an increase or decrease in their income, affecting their purchasing power.
Substitution Effect
The economic principle that as the price of a good rises, consumers will replace it with cheaper alternatives, whereas if the price falls, the good will replace more expensive alternatives.
Economic Rent
Income derived from the ownership or control of a scarce resource, exceeding the income that would cause the resource to be brought into use.
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