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Seeking a profit maximization pricing objective:
Competition
A situation in which entities strive against one another to gain objectives or advantages.
Conflict
A situation or process in which individuals or groups perceive opposition in needs, values, or interests, potentially leading to tension or disputes.
Emotional Conflict
Involves interpersonal difficulties that arise over feelings of anger, mistrust, dislike, fear, resentment, and the like.
Marketing Strategy
A comprehensive plan that outlines how a business will communicate the value of its products or services to potential customers to achieve its marketing goals.
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