Like Personal Selling, Blogs Can Enhance the Relationship Between a Company

question 78

True/False

Like personal selling, blogs can enhance the relationship between a company and its customers.

---

Definitions:

Dependent Variable

A variable in an experiment that is expected to change in response to changes in the independent variable.

Independent Variable

An independent variable is a variable that is manipulated or varied by the researcher to investigate its effect on the dependent variable in an experiment.

Dependent Variable

A variable in experimental research that is expected to change as a result of manipulations of the independent variable.

Spurious Relationship

A relationship where two variables seem to be related to each other, but in reality, their association is caused by a third variable or by chance.