A Car Company Sent Three Automobile Magazines Some Technical Information

question 300

Multiple Choice

A car company sent three automobile magazines some technical information and explanations about the features of its innovative new model. One of the magazines later printed a story about the car. This is an example of:

• A) personal selling.
• B) advertising.
• C) publicity.
• D) sales promotion.
• E) None of these is a good answer.

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Definitions:

Royal Decrees

Official orders or proclamations issued by a sovereign or government authority, having the force of law.

Rent Payments

Monetary or other compensation given periodically by a tenant to a landlord in exchange for the use of land or property.

Cotton Industry

A sector of the economy focused on the production, processing, and trading of cotton, a key material in the textile industry, historically significant for its role in industrialization.

Death Rate

A measure of the number of deaths in a particular population, scaled to the size of that population, expressed per thousand or per hundred thousand, over a specified time period.