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Business Product Classes Are Based on How Buyers Think About

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Business product classes are based on how buyers think about products and how the products will be used.


Definitions:

Fringe Benefit Systems

A collection of non-wage compensations provided to employees in addition to their normal wages or salaries.

Job Performance

The level of effectiveness and efficiency with which an individual fulfills their designated job roles and responsibilities.

Total Compensation

The complete package of direct financial benefits (like salary, bonuses) and indirect benefits (such as health insurance, pensions) that an employee receives from an employer.

ESOP

Employee Stock Ownership Plan, a program that provides company stock to employees as part of their compensation.

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