Which of the Following Observations About Reference Groups Is FALSE

question 234

Multiple Choice

Which of the following observations about reference groups is FALSE?

• A) Reference groups are people to whom an individual looks when forming attitudes about a particular topic.
• B) An individual usually has a single reference group for all topics.
• C) An individual may make buying decisions based on what the group thinks.
• D) Reference group influence is stronger for products that others "see."
• E) Reference group influence is stronger for products that relate to status in the group.

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Definitions:

Leisure

A period of time that can be spent relaxing, engaging in recreation, or otherwise indulging in freely chosen activities.

Recreational Activities

Activities engaged in for enjoyment and relaxation, typically during one's leisure time.

Necessities

Basic needs or essential things that are required for living and maintaining good health, such as food, water, shelter, and clothing.

Commodities

Basic goods used in commerce that are interchangeable with other goods of the same type, often used in economic trading and as benchmarks in the global market.