More Than 600,000 Loyal Customers Signed Up in Advance to Purchase

question 55

Multiple Choice

More than 600,000 loyal customers signed up in advance to purchase the iPhone4 in an Apple store the first day it was available for sale in the U.S. What type of response behavior were these Apple followers demonstrating?

• A) Low-involvement buying
• B) Limited problem solving
• C) Extensive problem solving
• D) Routinized response
• E) Dissonance response

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Definitions:

Plastic Surgeon

A medical specialist focused on reconstructing or repairing parts of the body by moving tissue for cosmetic or functional reasons.

Legally Valid

Having a status that is recognized and enforceable by law or within the legal system.

Satisfactory Performance

In contract law, the situation that exists when either personal taste or objective standards determine the contracting parties have performed their contractual duties according to the agreement.

Personal Tastes

Individual preferences or likes, particularly relating to aesthetic or consumption choices.