Using General Electric's "Strategic Planning Grid," an Opportunity Rated "Medium

question 345

Multiple Choice

Using General Electric's "strategic planning grid," an opportunity rated "medium" in terms of industry attractiveness and "high" in terms of business strengths would be evaluated as:

• A) yellow-borderline.
• B) red-for no growth.
• C) green-for growth.
• D) could be yellow, red, or green-because the grid suggests that opportunities with medium ratings need more analysis.

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Definitions:

Population

The total number of people inhabiting a specific area or the entire planet, essential for demographic studies.

Mechanical Solidarity

A concept in sociology that describes a form of social cohesion derived from the homogeneity of individuals in a society, often found in traditional and small-scale societies.

Organic Solidarity

A term referring to the social cohesion that arises when individuals in a society perform a wide variety of specialized roles and thus become interdependent.

Cohesiveness

The quality of forming a united whole, especially in social groups, characterized by mutual agreement, solidarity, and attachment among members.