Examlex
"Mass marketers" like Target usually try to aim at clearly defined target markets.
SMEI Guidelines
Standards and best practices established by the Sales and Marketing Executives International to guide professionals in ethical and effective sales and marketing strategies.
Sales Goals
The target figures set by a business or a sales team to guide performance and measure success.
Assumptive Close
The assumptive close is a sales technique where the salesperson assumes that the customer has already decided to purchase and moves directly to the closing of the sale.
Sales Decision Maker
The person or group of people who have the authority to decide on purchasing agreements or committing resources to acquire goods or services in a business context.
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Q366: Marketing activities should begin with potential customer