Segmentation Is the Process a Manager Goes Through to Decide

question 7

True/False

Segmentation is the process a manager goes through to decide which subgroups of customers to select.

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Definitions:

Intervening Illegality

A situation where a change in law or illegal act by a third party prevents the fulfillment of a contract, thereby excusing performance by the contracted parties.

Embargo

A government order that restricts trade or exchange with a particular country or the exchange of specific goods.

Sophisticated Computer

A highly advanced and complex computer system capable of performing intricate tasks or simulations, often used in professional or research contexts.

Browsewrap Agreement

A type of online contract that is assumed to be accepted by a user through the use of the website, without requiring explicit consent.