One Basic Idea of the Marketing Concept Is

question 74

Multiple Choice

One basic idea of the marketing concept is

• A) a production orientation must guide the whole system.
• B) an organization should build "fences" around its own departments.
• C) survival and success require a profit.
• D) a firm should "give customers what it produces best."
• E) a firm's obligation to have a positive effect on society.

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Definitions:

RUPA

The Revised Uniform Partnership Act, which is a set of laws adopted by several states in the United States to govern the formation, operation, and dissolution of partnerships.

For Profit

An organization or activity aimed at making money, rather than serving a charitable or other non-financial goal.

Requirement

A stipulated condition or standard that must be met or complied with, often within a legal, regulatory, or contractual context.

Charging Order

A court’s order granting rights in a partner’s transferable interest to a personal creditor of the partner; a creditor with a charging order is entitled to the partner’s share of partnership distributions.