The Following Headlines Are for Articles from the WALL STREET

question 195

Multiple Choice

The following headlines are for articles from the WALL STREET JOURNAL. Which article is most likely to be reporting a macro-marketing topic?

• A) "Mercedes Goes after Luxury Sport Utility Buyers."
• B) "Adidas Jumps as Footwear Competition Heats Up."
• C) "Drugstore Chain Aims at Seniors."
• D) "Hardee's Fried Chicken Takes on KFC."
• E) "DVD Popularity Leads to More DVD Retailers."

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Definitions:

Innately Smarter

The concept that certain individuals are born with a higher potential for intelligence or cognitive abilities.

Moral Standard

Principles or guidelines for right behavior, considered important by a culture, group, or individual.

Gender-typing

The process by which individuals come to align themselves with the societal expectations and roles considered appropriate for their gender.

Occupational Choice

The process of deciding upon a particular career path or profession based on one's interests, values, and abilities.