Continual Prospecting Is Primarily Important To

question 41

Multiple Choice

Continual prospecting is primarily important to:

• A)discount customer objections.
• B)increase customer turnover.
• C)prevent customers from being acquired by other firms.
• D)decrease customer retention rate.

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Definitions:

Market Orientation

A business philosophy where the focus is on identifying and meeting the needs and desires of customers through the product mix.

Dual-process model

A theory explaining human thought and behavior as the outcome of two distinct systems: one automatic and unconscious, and the other deliberate and conscious.

Restoration focused

Relates to efforts or methodologies aimed at restoring or revitalizing something to its original or a better state.