Which of the Following Is True About a Sales Forecast

question 72

Multiple Choice

Which of the following is true about a sales forecast?

• A)It is useful in predicting customer reactions to pre-launched products.
• B)It might not be suitable for use in situations that involve personal selling efforts.
• C)It is typically used by a marketing manager to budget selling expenses.
• D)It is typically used to implement customers' comments into product development.

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