The Disconfirmation Paradigm Is Used to Study Two Variables,namely,consumer Prepurchase

question 3

Multiple Choice

The disconfirmation paradigm is used to study two variables,namely,consumer prepurchase expectations and _____.

• A)consumer loyalty related to the buying process
• B)decision-making roles within the purchase process
• C)the relationship between product knowledge and product involvement
• D)the difference between expectations and postpurchase perceptions

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Definitions:

Organizational Values

The core principles and beliefs that guide an organization's internal conduct as well as its relationship with the external world.

Employee Attitudes

The feelings, beliefs, and behaviors expressed by workers towards their job, workplace environment, and organizational policies.

Overtax

To burden with excessive demands or taxes.

Human Resources

The department within an organization that is responsible for managing employee-related processes, including recruitment, training, and compliance with employment laws.