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What Is Price Customization

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What is price customization?


Definitions:

Nash Equilibrium

A concept in game theory where no player can benefit by changing strategies if other players keep their strategies unchanged.

Two-Person Game

A strategic interaction between two players where the choices of each player affect the outcome for the other, typically analyzed in game theory.

Strategies

Plans of action designed to achieve a long-term or overall aim, commonly applied within contexts such as business, military, and gaming.

Dominant Strategy

In game theory, an approach that secures the optimal result for a participant, no matter the actions taken by other competitors.

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