The Late Majority Are Less Likely to Follow Opinion Leaders

question 93

True/False

The late majority are less likely to follow opinion leaders and may need some pressure from their own group before they try a new product.

---

Definitions:

Transferring Risk

Transferring risk involves moving potential financial loss from one party to another, commonly through insurance policies or hedging strategies.

Allocating Risk

The process of identifying and distributing the potential financial, operational, or legal hazards among parties in a transaction or agreement.

Contract Law

A branch of law that deals with agreements between parties, their rights, and obligations.

Consideration

In contract law, consideration refers to something of value exchanged between parties that is necessary for a valid contract.