A Generic Market Description Should NOT Include Any

question 153

Multiple Choice

A generic market description should NOT include any:

• A) customer needs.
• B) geographic area.
• C) product type.
• D) customer types.
• E) all of these should be included in a generic market description.

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Definitions:

Sensitivity Analysis

A financial model technique used to determine how different values of an independent variable impact a particular dependent variable under a given set of assumptions.

Base Case

The default scenario in project assessments or financial modeling, representing expected conditions without any changes or shocks.

Worst Case

The most adverse or unfavorable scenario that can happen in a situation.

Net Present Value

It calculates the difference between the present value of cash inflows and outflows over a period of time, used to assess the profitability of an investment.