Which of the Following Comparisons Between Physical Goods Marketing and Services

question 14

Multiple Choice

Which of the following comparisons between physical goods marketing and services marketing is FALSE?

• A)In contrast to physical goods marketing,the intangibility of services forces services marketers to be more creative in order to distinguish their products from competitors.
• B)In contrast to physical goods marketing,service marketers must manage the timing of demand rather than simply building demand for their products.
• C)In contrast to physical goods marketing,anything that a services marker does in relation to the customer becomes a marketing activity.
• D)All of the comparisons between physical goods marketing and services marketing are false.
• E)All of the comparisons between physical goods marketing and services marketing are true.

---

Definitions:

Community

A group of people living in the same place or having a particular characteristic in common, often sharing a sense of identity and belonging.

Social Development

The process by which individuals acquire the values, behaviors, and knowledge necessary to function effectively in society.

Macro Level

a wide-scale approach to understanding systems or phenomena, often involving society or economies as a whole.

Large-scale Interventions

Comprehensive programs or actions designed to address significant issues affecting large populations or communities.