What Should the Salesperson Do If the Prospect Angrily Challenges

question 33

Multiple Choice

What should the salesperson do if the prospect angrily challenges the veracity of the claims made about the product?

• A) Provide a countersuggestion quickly
• B) Stop the presentation immediately
• C) Defend the claims aggressively
• D) Correct the prospect politely
• E) Act diplomatically

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Definitions:

Demographic Profile

A statistical representation of the characteristics of a population, such as age, gender, income, and education levels.

Middle-Class Consumers

Refer to individuals within the socio-economic grouping characterized by moderate income levels, who are often targeted by marketers for their purchasing power.

Endowment

A donation made to an institution or organization that is invested to generate income, where the principal remains intact.

Restricted

Refers to assets or resources that are subject to limitations or conditions on their use, often imposed by contractual agreements or regulations.