If You Select a Rational Appeal as Your Central Theme

question 1

Multiple Choice

If you select a rational appeal as your central theme, you should _____.

• A) describe your product based on what it can do for your reader
• B) describe your product based on how it appeals to the senses
• C) use pathos to attract consumers
• D) avoid using logos to attract consumers
• E) avoid specific details

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Definitions:

Innovators

Individuals or organizations that are first to explore and adopt new technologies, processes, or practices before they become mainstream.

Information Sources

Origins or providers of data, facts, or knowledge, which can range from books and people to databases and websites.

Diffusion of Innovation

A theory that describes how new ideas, products, and technologies spread through cultures and societies over time.

Early Adopters

Individuals or businesses who are among the first to acquire and use new technologies or products, often serving as influencers for later buyers.