_____ Is a Method That Clusters Potential Customers into Neighborhood

question 202

Multiple Choice

_____ is a method that clusters potential customers into neighborhood lifestyle categories and is a combination of geographic,demographic,and lifestyle segmentation.

• A) Geodemographic segmentation
• B) Microsegmentation
• C) Sociocultural clustering
• D) Acculturation
• E) Lifestyle segmentation

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Definitions:

Factoring

A financial transaction where a business sells its accounts receivable to a third party at a discount in exchange for immediate cash.

Credit Sales

Sales in which revenue is recognized at the point of sale but payment is deferred.

Accounts Receivable

Amounts owed to a company by customers for goods or services that have been delivered but not yet paid for.

Credit Card Expense

Expenses incurred through the use of a credit card, including purchases, interest charges, and other fees.