The Growing Practice of Customizing Not Only a Product but Also

question 19

Multiple Choice

The growing practice of customizing not only a product but also personalizing the marketing and overall shopping and buying interaction for each customer is referred to as

• A)connectivity.
• B)customerization.
• C)customer digitalization.
• D)online facilitation.
• E)intermediation.

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Definitions:

Home Country Laws

The regulations and legal framework that govern the operations of businesses and individuals within a country's borders.

Sweatshops

Businesses that employ workers at very low wages for long hours in poor working conditions.

Executives

Senior-level employees responsible for making decisions and managing the operations within an organization.

Transnationals

Companies that operate on a global scale, transcending national boundaries in their business operations and strategic planning.